AI & Technology

The technology transforming brand strategy—exploring how AI, location intelligence, and automation are revolutionizing ad targeting, creative development, and cross-channel campaign optimization.

Hearts On Autopilot: What YouTube's Latest Creator Tools Signal for Brands

You Can't Prompt This: Why Brands Are Making 'No AI' A Headline

High-Growth Brands Turn to AI As a Listening Engine, Not a Content Machine

CTV and OOH Unlock Meaningful Reach as Search-Driven Discovery Loses Reliability

As Automation Accelerates the Sea of Sameness, the Biggest Risk to Brands is Blending In

Programmatic Advertising’s Next Chapter Runs On Smarter Stacks, Connected Channels, and AI

AI Ads Push Brands Toward Sharper Messaging and More Creative Audience Targeting

How Conversational AI Forces Brands to Go Multi-Channel and Compete Beyond Clicks

Anthropic Takes a Super Bowl Dig at Ad-Supported AI

Samsung's New Spatial Signage Ditches 3D Glasses, Wins CES Award

Amazon Rewires Its Ad Business With New AI-Powered Command Center

Advertising Week Confronts AI's Dual Edge As Strategists Push For Authentic Human Connection

Is ChatGPT's New Personal Shopping Tool an Existential Threat to Online Retail?

AI Upends the Marketing Funnel as Brands Compete for Machine-Led Discovery

OpenAI is Officially Building an Ad Platform for ChatGPT

For Peter Piper Pizza's CMO, AI Copilot Elevates Brand Mission

AdsGency lands $12M to replace human ad agencies with AI agents